Potatuhs
Apparel. Online. Three numbers for summer-26.
Potatuhs makes apparel. The website sells it. The website is also where we count. Whether the brand is working this summer comes down to three numbers — and three months to move them.
products
The catalog. Live SKUs people can buy. New drops land in /collections/hot first, then settle into /collections/all.
emails
The list. Klaviyo subscribers from the home page, footer, Press, and NotifyMe drops. The channel we own.
impressions
The reach. Unique visitors, daily poll plays, comic reads, Press articles opened. Proof the brand is reaching anyone at all.
Summer-26 is the first season Potatuhs runs the full loop end-to-end: drop a product, send the email, see who showed up.
Whatever moves the most across these three numbers becomes the playbook for fall. Whatever doesn't move becomes a task.
Three deliverables, one season.
Each project gets an automation, a testing surface, and a UX cut. Real prompts, real test scripts, real skills you can run yourself.
- Potatuhs · Automation
- Potatuhs · Testing
- Potatuhs · UX